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Sales · CRM

A CRM that actually moves deals forward.

Pipelines, qualification, appointments, agent and customer apps, route planning, and email — unified.

Ezupp Smart CRM is built for teams that sell and service in the real world. Pipelines stay clean because qualification is structured. Field teams stay on track because routes are optimised. Customers get their own app. And email, WhatsApp, and calls all live in the same timeline.

ezupp.com/crm/pipelineDISCOVER4QUALIFIED3PROPOSAL2CLOSED2PIPELINE VALUE₹8.4 Cr+24% QoQ32 deals open
Pipeline · Channels · Sequences

Your whole revenue motion, on one canvas.

Pipelines that move themselves. Conversations on every channel — from the same record. Sequences that follow up so you don't have to.

Sales Pipeline · Q2
42 active deals · ₹6.8 Cr in motion
Live
Qualified
14
Acme Distributors
Hot
₹12L92% to close
Kite Foods
Warm
₹4.5L60% to close
Lumen Retail
Cold
₹8L25% to close
Proposal
9
Northwind
Hot
₹22L85% to close
Bluebird Co.
Warm
₹6L55% to close
Won
11
Helio Industries
Won
₹18L100% to close
Pranav Logistics
Won
₹5.2L100% to close
34%
Win rate
₹6.8 Cr
Open value
11 days
Avg. cycle

In-built channels

All from the same deal record

Native
Connect WhatsApp
Official Cloud API · 2-way chat from the deal
Connected
Connect your Email
Gmail / Outlook · threads, opens, AI summaries
Connected
Send Dynamic Forms
Branded, conditional logic, auto-populated fields
3 live
Acme Distributors · timeline
Today
WAQuote received — replied 👍9:42
EMProposal v2 opened (3×)11:08
FRMOnboarding form submitted2:14

Sequence on autopilot

Lead → Won in 7 days · zero manual nudges

5 actions · 0 missed
Day 0
Lead created
BANT scoring, owner assigned
Day 1
Email sent
Personalised intro + deck
Day 3
WhatsApp nudge
Quick template + CTA
Day 5
Call scheduled
AI books a 15-min slot
Day 7
Won 🎉
Pushed to ERP & onboarding
+34%
Win rate
−45%
Admin time / rep
4.8 ★
Agent app rating
1.9×
Meetings / week
What's inside

Built to be simple where it matters, powerful where it counts.

🗂️

Pipeline Lead Management

Drag-and-drop Kanban pipelines per business unit. Custom stages, entry criteria, and automation at every stage transition.

🎯

Lead Qualification

Structured qualification checklists (BANT, MEDDIC, your own) with scoring. Only qualified leads advance — managers get early warnings on stuck deals.

📅

Appointment Management

Book, reschedule, and track customer meetings with calendar sync. Customers confirm via WhatsApp or the customer app — no-shows plummet.

📲

Apps for Agents & Customers

Field agents get a mobile app for leads, visits, and orders. Customers get a branded self-service app to see orders, tickets, and history.

🧭

Demand & Supply Routing

Assign the nearest, best-suited agent for a visit or service call. Optimise daily routes to cut travel, raise meetings-per-day.

🔁

Event Sequences

Configure what happens and when — email after day 1, WhatsApp on day 3, follow-up call on day 5, escalate if silent. Sequences run on autopilot.

📧

In-house Email Integration

Send and receive email directly inside the CRM — threads, templates, open tracking, and AI summaries attached to the lead record.

🧾

Quotes, Orders & Payments

Generate branded quotes and invoices, collect payments, and push confirmed orders to ERP — all inside the deal record.

📈

Manager Dashboards

Forecasts, activity heatmaps, rep scorecards, and deal-risk alerts. Sales leaders get the picture without chasing updates.

How it works

From setup to scale — in weeks, not months.

  1. 1

    Model your pipeline

    Define stages, qualification rules, and sequences for each product line or region.

  2. 2

    Onboard your team

    Agents get a mobile app, managers get a dashboard, customers get a branded portal — all day one.

  3. 3

    Automate the boring bits

    Let Ezupp assign leads, schedule appointments, send follow-ups, and surface risk. Your team focuses on relationships.

Get Started

Ready to explore Smart CRM?

Talk to our enterprise team and get a live demo tailored to your industry, team size, and specific workflows.

Hi, I'm Ezzy 👋
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Product interest: Smart CRM
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